Liquid Life?

Zygmunt Bauman argues that in the process of creating a liquid life, through the convergence of production (work) and consumption (life) we create “a precarious life, lived under conditions of constant uncertainty.” But what if uncertainty is what we crave and need? As explained by Mark Deuze  in his 2006 paper “Liquid Life, Convergence Culture, and Media Work”, “the boundaries between which spaces, places and spheres of activity and perception have blurred”.

As our communication tools, distribution and production evolve and become one, so must our work/play lifestyles. How must we run our lives with fluidity without also transitioning the way we perceive “work”. Deuze argues that in order for us to make sense of the uncertainty and growing complexity of our world we must more or less remix our lived reality, and I couldn’t agree more. As a media student interested in pursuing a career which will be what Bauman may describe as “precarious”, I think I am ready and excited for the journey.


This weeks mediation is a slight literal GIF take on the term “Liquid Life” but I just really love this photo as it was the first photo I took with my underwater camera (such a revolutionary piece of technology must I say) 3 or so years ago.

One thought on “Liquid Life?

  1. There is good use of the readings in this post and it is clear that you have a thorough understanding of the concept of liquid labour. Another aspect if it that you could consider is how having multiple sources available and willing to work at any time allows the network to be able to reduce the amount of imputed noise in the feedback process. This, as discussed in the lecture, allows the network to adapt to the feedback and gain power by basing their productions off information flows.
    Hope this was helpful


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