i d e a t i n g

Time 2 Talk, our DA for this semester, is going to be an experimental YouTube series where Jules, Leah and I (alongside the help of the amazing ben floydy) interview random people on random topics on during 1hr commute to Wollongong weekly. During bcm112 last semester, we collaborated to make content and it actually turned out really well.

Screen Shot 2018-08-24 at 2.57.33 PM.png

The one video we produced just for a bit of fun, ended up reaching 397 views and that was without targeting an audience, putting thought into our content or properly promoting it. So why not test this platform out for a DA?

Initially, our first problem with creating the series was not who would be watching it, but the content we would be making. Would it be creative enough? Unique? Had it been done before? However, the exert from Kevin Kelly’s “Better Than Free”, brought back an important point made to us last semester in bcm112 as well, “the internet is a copying machine”. Trying to think of an idea which doesn’t already somewhat exist is nearly possible, yet finding your audience, observing the kind of “aesthetics” they associate themselves with and how your content fits into their imagined reality is the main goal.

In the process of searching for our starter pack audience, I found it quite difficult to pinpoint the exact type of person that would be interested in watching our YouTube series without excluding another potential audience group. Would we better fit the edgy, arty/photography loving person (as the scenery on the train ride is actually stunning) and discuss music based topics? or would a messier touch to our aesthetic better suit the trashy train vibes diving into conspiracy based videos?

(made using picsart and giphy)

It wasn’t until a tutorial discussion, that I opened my eyes to the idea that you can actually do it all. How? By simply merging starter packs through a single meme object. The ideas we associate with a singular object can in fact be altered depending on what other objects it is paired with. So in relation to our Digital Artefact, by exploring a variety of discussion topics in our train talks, we actually open it up to multiple “starter pack” audiences, therefore expanding and not excluding any possible audiences that we may not be aware of.

 

After pitching our concept to the class and reaching out to people to see if anyone wanted to join us, the talented bcm112 famous youtuber Ben Floyd spoke with us and confirmed he was happy to help, give us a few tips and tricks for youtube newbies and help edit. Now it’s time to produce some content!

Time 2 Talk, our DA for this semester, is going to be an experimental YouTube series where Jules, Leah and I (alongside the help of the amazing ben floydy) interview random people on random topics on during 1hr commute to Wollongong weekly. During bcm112 last semester, we collaborated to make content and it actually turned out really well.

Screen Shot 2018-08-24 at 2.57.33 PM.png

The one video we produced just for a bit of fun, ended up reaching 397 views and that was without targeting an audience, putting thought into our content or properly promoting it. So why not test this platform out for a DA?

Initially, our first problem with creating the series was not who would be watching it, but the content we would be making. Would it be creative enough? Unique? Had it been done before? However, the exert from Kevin Kelly’s “Better Than Free”, brought back an important point made to us last semester in bcm112 as well, “the internet is a copying machine”. Trying to think of an idea which doesn’t already somewhat exist is nearly possible, yet finding your audience, observing the kind of “aesthetics” they associate themselves with and how your content fits into their imagined reality is the main goal.

In the process of searching for our starter pack audience, I found it quite difficult to pinpoint the exact type of person that would be interested in watching our YouTube series without excluding another potential audience group. Would we better fit the edgy, arty/photography loving person (as the scenery on the train ride is actually stunning) and discuss music based topics? or would a messier touch to our aesthetic better suit the trashy train vibes diving into conspiracy based videos?

(made using picsart and giphy)

It wasn’t until a tutorial discussion, that I opened my eyes to the idea that you can actually do it all. How? By simply merging starter packs through a single meme object. The ideas we associate with a singular object can in fact be altered depending on what other objects it is paired with. So in relation to our Digital Artefact, by exploring a variety of discussion topics in our train talks, we actually open it up to multiple “starter pack” audiences, therefore expanding and not excluding any possible audiences that we may not be aware of.

After pitching our concept to the class and reaching out to people to see if anyone wanted to join us, the talented bcm112 famous youtuber Ben Floyd spoke with us and confirmed he was happy to join, help out, give us a few tips and tricks for youtube newbies and help edit. Now it’s time to produce some content!

Screen Shot 2018-08-24 at 5.17.32 PM.png